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Why is Woo Commerce the most used e-commerce feature in WordPress?

First of all, on the WordPress site, the plugin rating is 4.5 stars out of 5. Most of the reviews are positive and with full marks. In addition, it is adapted to 64 different languages, proving how it is a perfect option to serve virtual stores in practically all over the world. 

Second, something that has to be taken into account a lot is support . According to the WordPress site itself, 74% of the issues that WooCommerce had in the last two months have now been resolved. 

And the best (but not least) reason was left for last. WooCommerce is fully customizable. That is, it is not formatted only for one type of e-commerce. This means that regardless of what you are willing to sell, you can make changes to the plugin and adapt it to whatever is ideal for your business.

 

Advantages of WooCommerce on WordPress

With the guarantee that WooCommerce is the best plugin for e-commerce within WordPress, it is necessary to know all the advantages that it will offer to your online commerce. 

Find answers to why some well-known online stores like Vest Casa or Body Building Store use WooCommerce. Check out:

 

  • It is a reliable and safe resource: WooCommerce was developed by Automattic, a company whose main concern is to protect your e-commerce, thus ensuring security for you and your customers when shopping.
  • It is scalable and grows with your business: as your e-commerce grows and earns more, the plugin follows this growth and gives you structural support to support more sales. Other plugins do not support high site traffic and a large amount of sales, forcing you to change the plugin or even the platform, such as Shopify .

Woocommerce wordpress

  • Ready to sell whatever you want: the sky is the limit. WooCommerce allows the website to sell physical, digital products, subscriptions and even content.
  • It’s a professional e-commerce solution: as soon as you have WooCommerce installed on your site, know that you’ll have a professional and first-rate structure. So forget about the amateur website idea.  
  • It has its own system for metrics and easily integrates with Analytics: WooCommerce has its own statistics system to control the number of sales. It is possible, for example, to issue reports with information on the quantity of products purchased, to check which one is generating the highest percentage of sales. With easy integration with Google Analytics, it is certainly much easier to track very detailed information about access information: location, gender and age, for example. 
  • It’s easy to manage: no matter how big your project is, you can manage it effectively. If you work with a large team, the platform allows, for example, you to integrate your system with an intranet and have greater control and employee interaction. But depending on what you plan for your business, these integrations can be difficult to implement. Therefore, it is best to get professional help.
  • Pre-installed payment gateways: a boon for everyone. The customer can pay in any way they feel comfortable and the administrator has many ways to receive. WooCommerce has integrations that can be added , from credit card, debit card, bank slip and wire transfer, for example.
  • Numerous features available: the plugin offers several features to improve sales and increase the performance of your online business, such as capturing customer email for newsletter. Which is a great tool for you to have more information about your audience. And in the meantime, be able to design more assertive marketing strategies.
  • Efficient extensions: With paid extensions, you can extend the store to take bookings, set up recurring subscription payments and create dynamic pricing rules, for example.
  • Offers integration for shipping and logistics solutions: WooCommerce alone is pretty good. But, it gets even better when combined with other plugins. By installing the post office plugin, for example, (which can be downloaded from WordPress itself), you will already be offering shipping to your customer. In short, they are both effective plugins to give a positive user experience.
  • Data security: in an e-commerce, a customer is required to provide home address and credit card information. These are the most important data of a person. Therefore, you need a system where all information is stored securely and there is no possibility of leakage. To summarize, the plugin has features that make it possible to store data in a vault within the system. In this way, the customer will be much safer to make a purchase in your store. Also, the server needs to be secure.

 

WooCommerce Advantages: Top Solutions for Your Business

WooCommerce offers a number of advantages to its customers. But, that’s not just what makes it one of the most popular plugins on the market. There are a number of problems it helps to solve. 

Check out what are the solutions that WooCommerce offers to its customers who are betting on an e-commerce. 

 

  • Ease of use with other plugins and themes for online store: WooCommerce is a very adaptable plugin and can work with other plugins without any problems. In addition, it is important to note that WooCommerce offers themes aimed at virtual stores. If WordPress options don’t suit you, the plugin will help you create the look of the site.

 

Woocommerce

 

  • Shopping cart with currency and geolocation control: not always a user enters the site to make the purchase on the spot. You may want to reserve it for later purchase. The shopping cart will allow the person to select and pay later. WooCommerce offers features to make the cart even more efficient, such as geolocation . Knowing where your customer is buying from, it is therefore possible to offer advantages to them, making their experience even more positive.
  • Product registration with practicality: before announcing the products you intend to sell, it is necessary to register them in advance. With WooCommerce, this task becomes much simpler and faster. Consequently, everything you want to sell will be registered in a system in a well-organized way.
  • Optimized for Marketing & SEO: Pretty much everything WooCommerce offers is SEO techniques in mind. The tools will help you to optimize all the content of the virtual store, in addition to the themes offered being light, fast and responsive. With this plugin, the possibility of your store ranking well in search engines, for example, is very high.
  • Using integration with Google Analytics: with reports on your e-commerce hits, it is much simpler to detect your customers’ profile and how they buy. That is, setting up a sales strategy becomes easier, more assertive and even increases the chances of profit.
  • Easier store management with CRM: WooCommerce gives the site admin all the features of managing a store. From inventory creation and analytics, to design and payment. This makes dealing with the sales site much simpler.
  • Efficient and professional support: if you have any kind of problem with the plugin, don’t worry. Woocommerce has a support service to resolve them quickly. There are, for example, several support plans for customers using the plugin.